• best-marketing-practices

    The Best Marketing Channels for your Practice: Part 2

    Aug 21, 13 • 4256 Views • StrategiesNo Comments

    How do you decide what works? The more effective, tested marketing initiatives you have out in the world the more your marketing goes into autopilot. You do not worry about one specific test you are undertaking because you know that at any minute a call could...

    0 votes, average: 0.00 out of 50 votes, average: 0.00 out of 50 votes, average: 0.00 out of 50 votes, average: 0.00 out of 50 votes, average: 0.00 out of 5
  • best-marketing-practices

    The Best Marketing Channels for your Practice: Part 1

    Aug 19, 13 • 5015 Views • StrategiesNo Comments

    Would you like me to tell you exactly which marketing channels will bring you the most qualified leads who turn into your favorite clients? Of course you would! You’d think as a marketing strategist that’s what I do. I can certainly help, but the bottom...

    3 votes, average: 3.67 out of 53 votes, average: 3.67 out of 53 votes, average: 3.67 out of 53 votes, average: 3.67 out of 53 votes, average: 3.67 out of 5
  • in-question

    What is Your Specialty?

    Jul 30, 13 • 3998 Views • StrategiesNo Comments

    Do you operate with the ‘take all comers’ philosophy of a generalist, as many advisers do? Are you afraid that you will ‘put off’ prospects because you’re too specific? The problem with acting in this Generalist role is that you force people to...

    0 votes, average: 0.00 out of 50 votes, average: 0.00 out of 50 votes, average: 0.00 out of 50 votes, average: 0.00 out of 50 votes, average: 0.00 out of 5
  • keep-going

    Do You Give Up Too Soon?

    Jul 25, 13 • 8706 Views • Strategies1 Comment

    Advisors give up too fast when it comes to marketing. This is a common statement I hear from advisors when they talk about an individual marketing tactic they have initiated. Another favorite go-to is, In many cases, these statements are just what they seem:...

    2 votes, average: 5.00 out of 52 votes, average: 5.00 out of 52 votes, average: 5.00 out of 52 votes, average: 5.00 out of 52 votes, average: 5.00 out of 5